Tuesday, March 29, 2011


In response to the growing trend towards eReading in the Christian community, Christian eBook company NOVO Ink is reaching out to believers through a new site. Discover Your E is designed to help readers discover the benefits of eReading and begin their journey.

The DiscoverYourE.com site integrates resources for those new to eBook reading including insights into the benefits of eBook reading, understanding of where a customer's eBooks are stored, insight into how to select an eBook partner and links to research eBook options. Along with the educational resources, the site also provides interactive pages that highlight books, reviews, videos, social media interaction, and author information to help new readers try out the new technology. "We believe that if Christians will take some time to explore eReading and its benefits, that they will be excited to Discover Their 'E' and integrate eReading into their daily lives," said Donaldson.

According to the Association of American Publishers, the sale of eBooks rose by 115% when comparing sales between January 2010 and January 2011. This January we saw eBook sales of $69.9 million in the Christian market. "We are excited to see this growth as it shows people's willingness to make eReading part of their daily lives. But many are still trying to figure out if eBooks are for them. That is why we launched DiscoverYourE.com," said Devlin Donaldson, president of Novo Ink.

NOVO Ink is a distributor of digital Christian content including eBooks and eZines. In addition to a wide variety of Christian content, NOVO Ink also offers many family-friendly eBooks and eZines. All content available on NOVO Ink can be read through the Zinio reader, which is available for multiple platforms. NOVO Ink is headquartered in Colorado Springs, CO. For more information, visit www.novoink.com.

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